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Metaphors aside, a helluvalotta’ people will claim to offer you the writing skills you need to create new content. Few will have the skills to make you stand out among the relentless trash heap that is today’s web.

Media (old and new) is cluttered with cautiousness. The irony is thick: the more careful your content is, the greater the risk of anonymity.

The linked post [here] is a really helpful list of things to consider and be challenged by for anyone who is writing content on the web in todays minefield of content content content…